Sol logoSol Helps
Customer Confusion Insights for B2B SaaS teams

See the questions users never turn into tickets, requests or feedback.

Sol Helps provides Customer Confusion Insights — capturing the moment understanding breaks before success, workarounds, or support hide it.

Over time, that becomes a usable map of where your product is misunderstood, in users’ own words.

Customer Confusion Insights
Confusion → Clarity
Confusion
Themes
Insights
Clarity
Insight Preview
decision-ready
Theme
Signal
Actions

In product

A clarity brief you can actually reason from

A single qualitative view of how users interpret your product — built from real questions, not assumptions.

  • No tagging.
  • No heavy setup.
  • No forcing confusion into rigid categories.

Prefer details first? How it works · CCI defined · View demo clarity brief · When Sol Helps is relevant.

A clarity brief you can actually reason from

Why this matters

The problem most teams miss

Success can hide the real problem. Teams usually see failure clearly. What they miss is success built on adaptation rather than understanding.

At scale, those misunderstandings get baked into onboarding, docs, and product decisions before anyone names them.

What Sol Helps is designed to reveal
Hidden signal
Success can hide confusion

Users often succeed by adapting. That makes confusion look solved when it is only hidden.

Scale risk
Misunderstanding compounds
Once repeated, those assumptions spread through docs, onboarding, and rollout decisions.

Diagnosis

Diagnose common product breakdowns

Start with the most common understanding breakdowns: repeated questions, documentation drift, and onboarding abandonment before activation.

Pattern
Repeated questions

The same question appears across support, docs, onboarding, or sales because the underlying misunderstanding never got resolved.

Pattern
Documentation drift

Docs, UI, onboarding, and support fall out of sync, so users get different answers to the same question.

Pattern
Onboarding drop-off

Users leave before first value when they stop understanding what to do next or whether they are doing it right.

Want the full set? View all problem pages.

How Customer Confusion Insights are captured

Sol Helps is designed to preserve the moment understanding breaks — before users adapt, succeed through workarounds, or disappear.

Step 1
Start with the content you already have
Create an assistant using existing docs, onboarding, FAQs, or key URLs. No replatforming. Start small, expand as you learn.
Step 2
Embed once, keep it low overhead
Install with a single code snippet. No event schema. No pipelines. No mandatory integrations to get early signal.
Step 3
Let interpretation gaps emerge
As users ask for help, Sol Helps answers from your content and preserves the questions themselves — allowing patterns of confusion to surface over time, without forcing conclusions.
Signal flow

From user question to decision-ready clarity

Sol Helps does not just answer the question. It preserves the question, groups similar uncertainty into patterns, and helps teams see where understanding repeatedly breaks.

Example insight

Users complete setup, but repeatedly misunderstand permissions and prerequisites — succeeding through workarounds rather than understanding.

1. Question captured in context
A user asks for clarification during setup, onboarding, or another key moment.
2. Repetition becomes visible
Similar questions accumulate over time, revealing a stable interpretation gap rather than a one-off support case.
3. Themes connect back to surfaces
Teams can see which docs, concepts, steps, or product areas are repeatedly involved.
4. Clarity work becomes prioritised
Instead of guessing, teams can decide what to rewrite, explain, or simplify first.
See how it works

Typical setup takes ~10 minutes with existing docs. First meaningful patterns often appear within days.

Positioning

Where Sol Helps fits in your stack

Sol Helps is the Customer Confusion Insights layer — capturing how users interpret your product at the moment they ask for help.

Support tools
Handle conversations, routing, SLAs, and workflows after issues are escalated.
Analytics tools
Show behaviour, funnels, and completion after users have adapted or dropped off.
Sol Helps
Preserves raw questions and surfaces interpretation gaps before success or workarounds make them invisible.
What it adds

Sol Helps sits earlier than support tickets and analytics events. It helps teams catch interpretation gaps while users are still trying to make sense of the product.

Does not replace
  • A helpdesk, routing workflow, or SLA layer
  • A full analytics platform or funnel tool
  • Product instrumentation for “what happened”
Best first use cases
  • Onboarding and setup misunderstandings that resolve before they become tickets
  • Edge cases, prerequisites, and integration assumptions users work around quietly
  • Trust and pricing interpretation gaps hidden behind successful conversions
  • Documentation quality feedback without surveys or retrospectives

See where users get stuck.

Start small, learn fast, and build a shared view of the gaps your team is currently guessing about.

Want deeper detail first? How it works · Trust & security

Sol Helps captures user confusion in its raw form — before it turns into tickets, metrics, or assumptions.